Letter from the Editor

Dear Friends,

December 21, 2012, was the worst apocalypse. Ever. And we're glad!

In fact, if 2013 were rails and Hornsby Brand Design was a train, I'd have to say we've left the station, are ahead of schedule, and steaming towards the next junction. Now that we're well into the beginning of the new year with spring on the horizon, we're seeing blue skies...even if it is just for the time being.

One piece of news is that recently, we welcomed Pierce LaMacchia to our team as Account Executive. Previously with another creative firm in Knoxville, Pierce brings exceptional experience, energy, and "engine-uity" to our "train." A public relations graduate from the University of Tennessee, he proactively applies his thought leadership and adept marketing skills as he fosters client relationships. Join us in welcoming him the next time we connect!

Left: Hornsby Brand Design accept four Addy Awards at the 2013 Addy 

Awards Ceremony.

Right: Hornsby Brand Design welcomes new A.E. Pierce LaMacchia.

On another note, Hornsby Brand Design took home four Addy awards from the annual American Advertising Federation of Knoxville Gala held Sat., Feb. 16, 2013, at the newly renovated, historic landmark, South Depot Station. Of the honor, Chris Hornsby, our "conductor", stated, "Our mission has always been to pursue excellence in everything we do...our creativity, our service, our follow-through, everything. We think this is what makes our work unique and most of all successful. We are thankful and humbled by our peers' recognition. It's icing on the cake and we're grateful." The gala is the year's largest gathering of communications professionals – celebrating the creative product produced in Knoxville and the surrounding area.

However, the honors didn't end there. Chris was inducted into the American Advertising Federation of Knoxville's Hall of Fame. This award recognizes notable advertising leaders in Knoxville and the surrounding area for their significant contributions to the advertising industry as well as their personal commitment to society. Congratulations, Chris, on a job well done!

Of course, none of this would have been possible without our great list of clients on board who allow us to do what we do best. So a special thanks and cheers to you! Here's to wishing you the best and more this coming year.

Happy 2013!

Bridget Hornsby
Principal